Healthy Lifestyle Committee (HLC)
Committee Sponsor—Hayes Green Beach Memorial Hospital
Committee Chairperson—Maureen Hillary, RN
For the past 10 years, the Healthy Lifestyles Committee of the Capital Area Health Alliance has been developing and/or supporting programs to promote health and wellness in the tri-county area. The Healthy Lifestyles Committee includes representatives of organizations throughout the Capital Area who are dedicated to promoting healthy behaviors and well-being. Membership on the Healthy Lifestyle Committee is open to the public. The Healthy Lifestyles Committee (HLSC) reports its activities to the Board of Directors of the Capital Area Health Alliance.
For further information about the Healthy Lifestyles/Choosing Health!® Committee and/or campaign, and how you can be a part of the movement, please call the Alliance at 517-347-3377 or email firstname.lastname@example.org.
Upcoming Spring/Summer Choosing Health!® Rally
The Capital Area Health Alliance and its Healthy Lifestyles Committee members are partnering with Community Partners in Health and St. Joseph Tabernacle Church to host a FREE community-wide Spring/Summer Choosing Health!® Rally. This exciting event will take place on Saturday, June 8, 2013, at the St. Joseph Tabernacle Church and the Armory in Lansing. Attendees will discover resources that will be available through the Spring and Summer to help in their pursuit of healthy lifestyles. Enjoy Taste of Health, Children's Activities, Speakers, Demonstrations, a Walk in Our Community, Healthy Lifestyle Resources, and Door Prizes. Plus, learn more learn more about Governor Snyder’s 4 x 4 Plan to improve health and wellness in our community.
2012 Accomplishments of the Healthy Lifestyles Committee:
Recipient of Michigan Health & Wellness 4 x 4 Plan Grant. The Capital Area Health Alliance and its partners, including the Ingham County Health Department, were awarded one of six Health & Wellness 4 x 4 Grants, offered by the Michigan Department of Community Health (MDCH). Of the 27 applicants received by MDCH, only six were chosen. The 4 x 4 Tool focuses on knowing measurements and improving behaviors that impact our health. Using the 4 x 4 Tool means: knowing four key health measures that are closely tied to several chronic diseases (body mass index [BMI], blood pressure, cholesterol level, and blood sugar level) and practicing four key healthy behaviors (maintain a healthy diet, engage in regular exercise, get an annual physical examination, avoid all tobacco use).
The Alliance and its partners will engage community organizations and leaders to support the implementation of the 4 x 4 Plan; create environments in multiple sectors to increase the availability of healthy food and access to physical activity in alignment with 4 X 4 goals; and use 4 x 4 campaign messages to conduct and coordinate a multi-faceted community-wide campaign alerting the population at large to the chronic disease and obesity crisis. The expected result of these activities will be increased public awareness and knowledge, increased healthy behaviors, and a healthy community supported by area organizations.
The grant funding from the Michigan Department of Community Health will be for $178,000 over 11 months. The application for funding was supported by dozens of local organizations, without whom this application would not have been successful. For more information on how you can be involved in the 4 x 4 Plan, contact the Alliance at 517-347-3377 or email email@example.com.
MDCH Director Jim Haveman with CAHA Executive Director Valerie Glesnes-Anderson
at the Press Conference for the unveiling of the MI Healthier Tomorrow Campaign.
January 23, 2013
State Capitol Building
Choosing Health!® the Movement
The Choosing Health!® campaign works to “create a culture of Healthy Lifestyles” by highlighting the full range of existing health and wellness programs available in this region. The movement is a year-round campaign that provides existing programs a fresh platform to display their activities and invite community members to choose those programs to help people achieve their healthy lifestyle goals. The Choosing Health!® movement focuses on four issues:
Encouraging physical activity
Increasing healthy eating
Preventing substance abuse and tobacco use
Promoting mental health
The Healthy Lifestyles Committee, as part of the Capital Area Health Alliance, provides the organizational framework for Choosing Health!®. In their monthly meetings, HLSC Chairperson Maureen Hillary, RN, and committee members concentrate on the overall design of the campaign to structure the Choosing Health!® movement and the development of an anchoring website. To facilitate establishment of the movement, a year-round series of events highlights existing community programs that engage the widest possible range of programs, businesses, faith communities and the general public in the community-wide effort to improve lifestyles.
Creating a Culture of Healthy Lifestyles and Community Leaders Breakfast
—October 2, 2012.
This event was attended by over 100 community leaders in health care, government, education, business and advocacy who enthusiastically shared ideas to shape the community’s future healthy lifestyle agenda. Attendees were invited to participate to hear about the progress of launching and growing the Choosing Health!® movement.
They were asked to help shape the campaign to achieve maximum effect in engaging our community members in improving health. They also heard about the Michigan Health and Wellness 4X4 Grant which was set to start in November 2012. The consensus vision of the group was for the Healthy Lifestyles Committee of the Capital Area Health Alliance to facilitate the Choosing Health!® movement to enable enhancement and symbiosis of existing community programs and resources to promote healthy living and wellness in the region through collaboration, outreach, and branding, and incorporate the 4X4 Tool in further implementation.
Choosing Health!® Spring/Summer Rally—May 20, 2012, Hawk Island Park, Lansing, MI.
The Spring/Summer Rally was the second Choosing Health!® Rally organized by HLSC to promote use of existing community resources and programs to achieve better health. The event attracted over 400 people and featured Becky and Mark Dantonio, Sparty, and WFMK’s Monica Harris.
Event publicity. An invitation was issued to the entire tri-county area for this event. Thousands of Capital Area residents saw fliers, including students in seven school districts. WKAR produced a Public Service Announcement (PSA) promoting the rally. The station ran the PSA frequently and shared it with other media outlets. The Lansing State Journal announced the event in its community calendar column. Many CAHA and HLSC members announced the event in their communication materials. CAHA sent a press release to all local media outlets. The event was covered by radio, newspapers, and television stations and resulted in a video for Choosing Health!® on YouTube.
Event features. The Choosing Health!® rally brought together over 400 health care professionals and community members to learn about healthy living and resources available throughout the tri-county area. This rally included:
A Kids’ Creation Healthy Snack Contest with 34 participating school-aged children. Participants were given certificates that featured easy-to-read guidelines on healthy eating. Numerous school districts in the region participated by directly informing their students about the rally.
Door prizes for Snack Contest participants and all other attendees.
Opportunities for over 30 community organizations and agencies to distribute their literature, engage community members, and sign up potential participants.
Thousands of books donated by various community organizations and businesses for the Free Book-Book Fair. Every attendee walked away with free books.
Overall, the event had a great turnout, a convenient and welcoming community location, stimulating activities, excellent display tables with a significant range of information and resource descriptions, and a substantial mix of participants in terms of race/ethnicity, age, gender and regional origin.
The October 2012 Rally was the second annual Fall/Winter event and third rally dedicated to connecting individuals with existing community resources to lead healthier lives, drawing in hundreds of people to participate.
Event publicity. An invitation was issued to the entire tri-county area for this event. Thousands of Capital Area residents saw fliers, including students in five school districts. The event was advertised on community calendars and on two traffic banners. Many CAHA and HLSC members announced the event in their communication materials. CAHA sent a press release to all local media outlets. The rally was covered by two area TV stations, including FOX 47 News.
Event features. The Choosing Health!® rally brought together hundreds of health care professionals and community members to learn about healthy living and resources available throughout the tri-county area. This rally included:
Dr. Renee Canady, Ingham County Health Officer, to kick off the event and encourage participants to Choose Health!
Zonya Foco, RD, known from PBS as the nation’s Nutrition Leader, giving an inspirational keynote address about Healthy Living.
A Taste of Health, which offered tasty, nutritional food samples from seven area restaurants and caterers.
A fun free Drawing with 19 Door Prizes for attendees donated by area restaurants and merchants.
Over 30 community organizations and agencies with display booths to distribute their literature, engage community members, and sign up potential participants in area programs.
Seven Free Demo Classes that presented fun, easy ways to stay healthy, including Zumba, Jumping Rope, Yoga, Nutrition, Cooking Healthy and Stress Reduction.
A Choosing Health!® display table that gave attendees fliers explaining MDCH’s 4X4 Tool.
Free transportation provided by CATA.
Overall, the event was a great success, featuring stimulating activities, excellent display tables with a significant range of information and resource descriptions, and a substantial mix of participants in terms of race/ethnicity, age, gender and regional origin. As they were leaving, participants said they were glad they had come and that they were looking forward to the next Choosing Health!® Spring/Summer Rally.
HLSC Activities Planned for 2013
Creating a Culture of Healthy Lifestyles and Community Leaders Breakfast—Fall 2013. Planning for this symposium is underway. The event will highlight community collaboration and initiatives and provide:
Implementation of the MI Health and Wellness 4x4 Grant. As the recipient of one of six 4x4 grants awarded in the state, the Healthy Lifestyles Committee will continue to work to implement the objectives of the grant and promote the use of the 4x4 Tool in our community.
Website Development. An initial review has indicated that several Healthy Lifestyle websites are now functioning in communities throughout the U.S., such as Oklahoma City, OK, Tallahassee, FL, Calhoun County, MI, Cape Fear, NC, Tulsa, OK, and several others. A website will be assembled that offers information about area organizations that are Resource Partners in Choosing Health!® and informs community members about Health and Wellness opportunities through the 4X4 Tool.
Adoption of the Choosing Health!® Logo by Area Organizations. Part of the Choosing Health!® movement process is to encourage area organizations to adopt Choosing Health!® as an asset for their health and wellness objectives. For instance, Lansing Community College (LCC) has named their health and wellness program—“Choosing Health!® at LCC.” Choosing Health!® will also be used by Capital Area District Libraries. A goal of the movement is to have this registered brand become ubiquitous.
Healthy Lifestyles Committee. All of the above-cited work will occur with the advice of the HLSC, which meets monthly on the second Wednesday of each month at 8:00 am at the Michigan Health Council in Okemos, MI. You are welcome to join us in this exciting process.
Other Information to help you in Choosing Health!®: